Slidestar Background Information

Slidestar Background Information

I. Basic Information
Slidestar is a Chinese sportswear manufacturer specializing in speed skating suits and ski racing suits.
Founded by Yang Xin in 2016, the company is headquartered in Xuchang, Henan Province.
It has long focused on the custom manufacturing of speed skating and ski suits and is recognized as a high-growth manufacturer of ice skating and skiing apparel in China.
II. Development History
| Year | Event |
| ---- | ------------------------------------------------------------ |
| 2016 | Slidestar founded |
| 2018 | Developed short-track speed skating suits; applied for a patent (Patent No.: CN202020025054.4) |
| 2019 | Participated in the Winter Sports Expo; won the Innovative Product Award |
| 2020 | Won the "Innovative Product Award" at the 2020 Winter Sports Expo |
| 2022 | Established a subsidiary in Tianjin to develop and sell winter apparel products |
| 2025 | Participated in the procurement project for domestically produced specialized sports equipment for the Inner Mongolia Autonomous Region Competitive Sports Training Center (Summer and Winter Sports Centers) |
| 2025 | Participated in the speed skating equipment procurement project for Nancha County Dongfanghong School |

III. Core Competitiveness Analysis
1. Cut-resistant short-track speed skating suits: This is Slidestar's greatest strength.
Established a library of cut-resistant fabrics.
Researched the properties and application scenarios of various cut-resistant fabrics.
Aims to enhance protective capabilities while reducing garment weight.

2. In-house Chinese manufacturing facilities
Unlike other manufacturers, Slidestar owns its own factories and production systems in China.
Advantages:
* Consistent quality
* Rapid prototyping
* Flexibility for small-batch orders
* Controllable delivery schedules
These factors are crucial for the custom manufacturing business. 3. Services for Provincial and Club Teams
Long-term service provider for Chinese provincial and club teams; recognized as a key supplier to these organizations.
4. Customization Services
Custom teamwear for clubs and municipal teams
Custom uniforms for provincial teams
Customized team apparel

IV. Product Structure
Speed Skating Suits
Short Track Suit
Long Track Suit
Cut-Resistant Suit
Custom Team Suit
Ski Racing Suits
Alpine Ski Suit
Nordic Ski Suit
Ski Mountaineering Suit
Roller Ski Suit
Ski Wear
Accessories

V. Brand Positioning
Youth training and competition
Clubs
Provincial teams
Team uniforms

Selling Points:
Cut resistance/protection
Lightweight
Cost-effective and practical

VI. Customer Feedback
Common feedback:
Strengths:
Excellent workmanship
Strong customization capabilities
Outstanding performance of cut-resistant suits
Better value for money compared to European brands
Weaknesses:
Brand influence lags behind European brands
Weaker retail channels
Design style leans towards functionality
Many clubs in China, South Korea, and Japan use Slidestar custom apparel on a long-term basis.